Netflix
Netflix is a global streaming platform offering award-winning TV shows, movies, anime, and documentaries. Explore how Netflix transformed digital entertainment – decoded and explained with real insights on RagaDecode.
Netflix is one of the world's leading streaming platforms, delivering on-demand entertainment to over 250 million subscribers across 190+ countries. Founded in 1997 as a DVD rental service, Netflix reinvented itself in the 2000s by launching a groundbreaking digital streaming model that disrupted traditional television and cinema.
With a vast library spanning genres like drama, sci-fi, comedy, thriller, anime, and documentaries, Netflix produces and distributes original content under the “Netflix Originals” banner. Global hits like Stranger Things, The Crown, Money Heist, Squid Game, and The Witcher have made Netflix a household name.
Its personalized recommendation algorithm, user-friendly interface, multilingual subtitles, and cross-device accessibility make Netflix one of the most engaging platforms for digital content consumption. It supports 4K streaming, Dolby Atmos, and offline viewing, enhancing user experience across regions and devices.
Netflix has also become a major player in the global content economy, investing billions in regional cinema, diverse storytelling, and AI-driven personalization. In India, it has backed local productions like Delhi Crime, Sacred Games, and Kohrra, redefining how stories reach audiences.
From revolutionizing binge-watching to redefining the concept of “original series,” Netflix remains a pioneer of the OTT era. As part of our media analysis at RagaDecode, we break down Netflix’s business evolution, content strategy, and its impact on consumer behavior, all decoded for you with data-driven insight and cultural context.
